The Schuler Crossbar Robot 4.0 hangs imposingly from the ceiling of the Schuler Group's presentation hall. The design of the high-tech robot developed by designship GmbH is shown in clear, function-oriented surfaces. The contrast between dark and white surfaces creates contrast and orientation. Precise alignment and cuts in the surfaces describe the high quality and precision of the industrial robot. Schuler Group - designship GmbH - product design - industrial design - machine design - interface design - iF world design index - Top 25 Industry - Top 100 design studios worldwide - we love design

Special part „Blech“ edition 02-2015

Product design is gaining in importance

On the Crossbar Robot 4.0 from Schuler, the surfaces designed by designship GmbH are checked for proportions and visual impact using simple cardboard mock-up models. Schuler Group - designship GmbH - product design - industrial design - machine design - interface design - iF world design index - Top 25 Industry - Top 100 design studios worldwide - we love design

Special part „Blech“ edition 02-2015

Product design is gaining in importance

Product design is becoming more and more important, especially in industry. Using the example of the Crossbar Robot 4.0 from Schuler AG in cooperation with designship, the development process of construction and design was illuminated. The whole article can be downloaded here again as a PDF.